GTIN vs UPC
Clear guide to Global Trade Item Numbers and Universal Product Codes — and how to look them up free.
Free daily lookups · UPC, EAN, GTIN, ISBN & ASIN · 1.6B+ products
**GTIN vs UPC** is one of the most common identifier questions in e-commerce. Short answer: **UPC is a type of GTIN** (GTIN-12 in the US). **EAN-13** is the international GTIN form. EcomSource resolves all of them in one search.
GTIN vs UPC comparison table
| Term | Digits | Region | Notes | | --- | --- | --- | --- | | UPC-A | 12 | US/Canada | Same as GTIN-12 | | EAN-13 | 13 | International | GTIN-13 | | GTIN-14 | 14 | Logistics | Cases / pallets | When Google shows **gtin vs upc** or **is gtin same as upc**, sellers usually need to know which code to list on Amazon, Walmart, or Google Shopping.
How to check GTIN vs UPC on a product
Scan or type the number into EcomSource. We return the product, all identifier cross-references, and Amazon ASINs so you can list with confidence.
Frequently asked questions
Is GTIN the same as UPC?
UPC (UPC-A) is GTIN-12. GTIN is the family name; UPC is the US retail format.
GTIN vs EAN vs UPC — which do I need for Amazon?
Amazon accepts GTIN exemptions in some cases, but most catalog items use UPC or EAN. EcomSource maps between all types and ASIN.